Building a greener world

Transforming business through smart service design and innovation

Various elements from the MyEnva webapp against a background image of a forest.


  • Experience maps
  • Employee, customer and supplier webapp UX + UI
  • Design system
  • Innovation concepts

About Enva

Enva, like most environmental services businesses, hadn’t really joined the digital age. They employed people whose whole job was to copy and paste figures from one spreadsheet into another, and over-reliance on manual processes meant their services were prone to errors and delays.

I helped them understand how digital could solve those problems. Together, we planned and designed MyEnva, a webapp that increased efficiency, solved compliance issues, increased customer satisfaction, and enabled higher reuse and recycling rates.

A zoomed-out view of an experience map for an Enva customer, showing the current process for getting quotes and booking services

I kicked the project off with a load of user research, conducting hours of interviews with Enva employees, customers and suppliers. This informed a series of experience maps that documented existing processes and highlighted pain points and opportunities to improve.

The MyEnva dashboard running on a desktop, showing the user's top priorities for the day and various charts and actions.

We prioritised MyEnva product features based on the extent to which they'd relieve current pain points, and the design and tech effort required to implement them.

Over a series of sprints, we built out a pretty complete MyEnva experience for customers, staff and suppliers. The platform allowed them to manage services and availability, get quotes, create new bookings, keep track of important compliance documents, and a whole bunch of other stuff that was really hard before.

The MyEnva dashboard on a smartphone, showing a prioritised view of key actions and insights.
A recycling report running on a smartphone.
A service booking form on a smartphone. Previously, the only way to book services was over the phone.

Enva customers and suppliers spend lots of time on-site, and they drop their phones a lot, so MyEnva had to work as well on small, dirty screens as it did on PCs. Designing a mobile-optimised experience liberated lots of value, replacing multiple phone calls and handwritten triplicate forms with consistent, trackable data.

Pretty early on in the project a design language began to take shape, based on Enva's existing offline brand. I formalised this into Seed, a design system which allowed us to quickly prototype and build new features, freeing us up to think about the problems we were solving rather than how the solutions looked.

Once we'd cracked the immediate problems, I started thinking about how digital tools could add more value in future.

Environmental services deliveries generally involve big trucks at the mercy of traffic, and the right person can't always be on-site when skips turn up. I worked on concepts for route planning and live tracking based on GPS from the driver's navigation system, to increase efficiency and customer satisfaction.

“Oh my god… This is revolutionary. It will win awards. Let me have it, now!”

Construction company services manager

User research participant

Honourable mentions

I worked with Mat Ealam, a designer from the Ōrke network, to deliver the Seed design system.

MyEnva was built by Rockpool Digital, an agency I regularly partner with for big tech and integration projects.

See for yourself

Because MyEnva's a closed system, the only way to experience it is to book some services through it. Or go into the waste management business and become a supplier. Sorry.

Give me a shout if you'd like to see some more of the UX and design work though.